by Natasha | Aug 27, 2019 | Organizational Tips, Productivity
Your customer base is growing, which is exciting! But so does the quantity of email your team has to answer on a regular basis. What do you do? Hire a new customer support person? Not necessarily. Before exploring the option of hiring a new person, it would be...
by Natasha | Aug 20, 2019 | Ground Yourself
I was born in the USSR. I left the country a long time ago—it’s been over 20 years now—but something from my past has always haunted me. That something was my affinity for rules. I believed that my need to follow rules was ingrained in me by the Soviet regime. In my...
by Natasha | Aug 13, 2019 | Optimize Your Business, Productivity
Did you ever count the number of tools you use to run your business? If you haven’t, don’t venture into it without a glass of wine. In a world where almost anyone can create a tool or software, new tools or software pop up all the time. Which gives us a huge variety...
by Natasha | Aug 6, 2019 | Grow Your Business, Optimize Your Business
Keeping a client who sees your service as an expense versus an indispensable investment is practically impossible. It is especially problematic for agencies―marketing, social media, PR―that work with clients on a retainer basis and where deliverables may vary from...
by Natasha | Jul 30, 2019 | Ground Yourself, Optimize Your Business
I don’t know about you, but remembering the early days of my business feels like remembering my teenage years. I can’t help but cringe and feel incredible compassion for the person I was back then and the challenges I had to work through. I certainly wouldn’t want to...
by Natasha | May 14, 2019 | Grow Your Business, Optimize Your Business
I’ve already shared with you some of the metrics we track: AcquisitionServiceAccounts The last piece of the puzzle is Projections, this is where we figure out our capacity and start playing with the rest of the metrics to be able to answer questions like:...
by Natasha | Apr 30, 2019 | Manage Profitably, Optimize Your Business
Like many business owners, I have invoicing software that allows me to keep track of my generated revenue. I also work with an accountant who helps me keep an eye on revenue, expenses, and net profit. So, when I need to, I can get access to my numbers. However, when...
by Natasha | Apr 23, 2019 | Optimize Your Business
When it comes to service delivery, businesses are as unique as the business owners running them. In fact, I find that service delivery is the aspect of the business that reflects the business owner’s personality and business culture the most. Even though the elements...
by Natasha | Apr 16, 2019 | Grow Your Business, Optimize Your Business
A few days ago I introduced you to an ASAP framework of tracking business metrics. Today, I’d like to pull back the curtain on the acquisition metrics we track at SystemsRock. I’ve found that a service-based business like ours – we have a core service that gets...
by Natasha | Apr 9, 2019 | Manage Profitably, Optimize Your Business
Years ago, I got into systems out of pure desperation. Even the word “systems” was deeply alienating—it evokes images of large teams and things like conveyor belts. But I soon realized that without systems my business wouldn’t survive. I wouldn’t survive. It’s painful...
