There’s no point in tracking numbers for numbers’ sake. There’s no reason to have your team report every number available. 

When you do that, all that data weighs on your shoulders like a dead weight. But that’s not why you collect data. You want the numbers to release that weight and free you up to take action.

How can you do that?

Check out today’s Tear Down where I walk you through Cami Farey’s recent launch and point out what numbers you should collect to get answers to the questions you want answered at the end of a launch. I also show you how that data can be presented to reveal the insights it is “hiding.” 

And if you’d like my support in turning your dead weight data into an insightful and action-driven dashboard, let’s chat.