When you run your own business, there’s a lot of pressure to “stay in the know” with the latest tips and strategies. I don’t want you to suffer from information overload.
Our fear of being left behind often compels us to subscribe to every newsletter, get every free eBook, buy every program that professes to double our income, and read every “5 Hacks for Building Your List” type of blog post.
After a while, we realize that we don’t have enough fingers to stay pressed firmly on the pulse of our industry, keep up with our workload, and show up for our families.
A client wants to book a session with you, but there’s this frustrating and time-consuming series of email exchanges about possible dates and times. “Oh, that doesn’t work for me. Can we do 3 pm PST instead?”
This happens all the time, and it doesn’t cast you in the most professional light. You want everything to flow smoothly and quickly.
Use an online schedule to put an end to scheduling ping-pong, which can cause you to lose clients and cash.
Blogging takes a lot of time. And it often doesn’t seem urgent because nothing is going to explode in your business if you don’t get a post out this week.
Your favorite client, on the other hand, might not be happy with a missed deadline…
So blogging gets relegated to next week, again, or you throw together an article quickly just to post something.
By not following through with a regular blogging schedule, you’re missing out on the opportunity to build authority, trust, social media shares and marketing opportunities plus a lot of good will among your target audience.
Please meet my friend Marie Poulin, a digital strategist and product designer.
She helps entrepreneurs and small businesses bring their ideas to life online, whether it be through branding, online course development, community building, or digital strategy. She mentors designers through Digital Strategy School, and she is currently co-creating an online course building and launching application with her partner over at Oki Doki.
She is a writer and a life, and creativity coach. Ginger has a Ph.D. in creative writing and certification from Martha Beck Life Coaching and KMCC Creativity Coaching. She teaches classes in writing and in creative life planning and writes novels and essays
Please meet Dr. Jessica Michaelson from DrJessicaMichaelson.com. She is a psychologist that helps parents take good care of themselves, their relationships, and their children simultaneously – without going insane. Jessica provides private coaching with individual parents and parent couples, as well as, facilitates an online community program for parents who want to connect and support one another in creating lives they love. She joined us for Systematic Success last year and I asked her to share some of her results.
I promised you that I’m going to be giving you more behind-the-scenes access to how I run my business.
Now I want to show you the tools I rely on to manage my business.
You might find this surprising, but I don’t have a large collection of tools. When you have too many tools—no matter how wonderful they are—you get bogged down in managing them.
