Earlier in this series, I mentioned that we are all in the business of building trust—trust in our competencies, trust that we can deliver the results we promise and trust that the money our clients invest in our services is worth it. Normally, for someone who just...
A client intake process can help small business owners set the right expectations and boundaries and make working together a pleasure. Read on to find out why you need a client intake system and how to set one up. Have you ever had bad experiences with customers or...
Generic advice is dangerous and it’s everywhere. Take this scenario, for instance. You’re chatting with another business owner about how you wish you could get more clients. Her eyes light up, and she says, “Are you on...
One of the biggest mistakes entrepreneurs make is assuming they can have a thriving business, simply because they are good at something. That’s a huge misconception. To have a sustainable business, it’s not enough to be great at, let’s say, photography, web design or...
Have you ever arrived at a familiar destination and then realized you were barely aware of how you got there? That’s what happens when you know the way so well. You don’t have to think about keeping yourself on the right course. There’s no stress or confusion about...
By: Jeannie Spiro You’ve completed your work with a client, they’ve gotten terrific results and now they’re thanking you for the work you’ve done together. It doesn’t end there—in fact, those thanks and results need to be showcased. The best...