Interview with Laura Roeder


  • What content to concentrate on if you are just starting out
  • Content that the LKR team creates and manages on an ongoing basis
  • LKR team – responsibilities of each member
  • How to coordinate and manage content among several team members so nothing falls through the cracks
  • How to manage your content (and yourself) if you don’t have a team
  • How to make sure you have enough time in the day to do what needs to be done
  • How to transition from running your business by yourself to having a team
  • Best practices of managing a person who helps you manage content
  • “People don’t fail, systems do” principle in practice or how to fix a hole in a system


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As a solo business owner you need to be organized even more than someone who has a team. Tweet this!
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Laura Roeder is a social media marketing expert who teaches small businesses how to become known as #1 in their field and claim their brand online. She is the creator of Creating Fame and Social Media Marketer, a small business social media community.